For Black Friday OLED TV deals, I’d start with the LG 65-inch C5 as the best overall balance of size and features, then compare it with the Samsung 77-inch S90H for a bigger-screen upgrade and the LG 48-inch B5 for a smaller room. The main tradeoff is whether to prioritize screen size, a newer model year, or a more affordable entry point. This lineup also includes several near-duplicate sizes and models, so checking the exact series and year matters as much as comparing headline features. I rank the picks by how well their screen size, generation, and product configuration suit different buyers. Read on for the full breakdown and a guide to choosing an OLED deal that fits your setup.
Get everyday essentials delivered free with Prime
- Fast, free delivery on millions of items
- Prime Video, Amazon Music and more included
- Member-only deals all year
Key Takeaways
- The 65-inch LG C5 is the most balanced starting point in this lineup, while the newer C6 models may appeal to buyers who want a 2026 series.
- The 77-inch Samsung S90H and S84F serve different large-screen priorities: the S90H is the newer series, while the S84F gives buyers another 77-inch option to compare.
- Compact-room shoppers have unusually strong choice with 42-inch and 48-inch LG and Samsung models, but screen size and series should be checked together.
- There are several repeated sizes and model families, including two LG 55-inch C6 listings and three Samsung S85H sizes; compare the exact listing and included bundle before deciding.
- The renewed 77-inch LG C6 and bundled 65-inch LG C6 need extra listing scrutiny: condition, included accessories, and seller terms can matter as much as the TV series.
| Samsung 77-Inch S90H Series OLED 4K Smart TV (2026 Model) |  | Best for Bright Rooms and Big-Screen Gaming | Screen size: 77 inches | Display: OLED | Resolution: 4K | VIEW LATEST PRICE | See Our Full Breakdown |
| LG 65-Inch OLED evo C5 Series 4K Smart TV (OLED65C5PUA, 2025) |  | Best for Movie Fans and Mixed Use | Screen size: 65 inches | Display: OLED evo | Resolution: 4K | VIEW LATEST PRICE | See Our Full Breakdown |
| LG 48-Inch Class B5 Series OLED AI 4K Smart TV (2025) |  | Best for Small Rooms on a Tighter Setup | Screen size class: 48 inches | Display: OLED, self-lit pixels | Resolution: 4K UHD | VIEW LATEST PRICE | See Our Full Breakdown |
| LG 65-Inch B5 Series OLED 4K Smart TV (2025) |  | Best Value for 65-Inch OLED Gaming | Screen size: 65 inches | Display: OLED | Resolution: 4K | VIEW LATEST PRICE | See Our Full Breakdown |
| LG 42-Inch OLED evo AI 4K C6 Series Smart TV |  | Best Compact OLED for Desk and Small-Room Gaming | Screen size: 42 inches | Display: OLED | Resolution: 4K | VIEW LATEST PRICE | See Our Full Breakdown |
| LG 55-Inch OLED evo C6 4K Smart TV (2026) |  | Best Overall | Screen size: 55 inches | Display: OLED evo, 4K | Processor: Alpha 11 AI Processor Gen 3 | VIEW LATEST PRICE | See Our Full Breakdown |
| Samsung 77-Inch S84F Series OLED 4K Smart TV (2025) |  | Best for Big-Screen Viewing | Screen size: 77 inches | Display: OLED, 4K | Refresh rate: 120 Hz | VIEW LATEST PRICE | See Our Full Breakdown |
| Sony BRAVIA 6 65-Inch 4K OLED HDR Smart Google TV (K-65A60) |  | Best for Google TV and Dolby Vision | Screen size: 65 inches | Display: OLED, 4K | Refresh rate: 120 Hz | VIEW LATEST PRICE | See Our Full Breakdown |
| Samsung S85H 48-Inch 4K OLED Smart TV (2026) |  | Best Compact Gaming OLED | Screen size: 48 inches | Display: OLED, 4K | Refresh rate: 120 Hz | VIEW LATEST PRICE | See Our Full Breakdown |
| LG 55-Inch OLED evo C6 4K Smart TV (2026) |  | Best for Filmmaker Mode | Screen size: 55 inches | Display: OLED evo, 4K | Processor: Alpha 11 AI Processor Gen 3 | VIEW LATEST PRICE | See Our Full Breakdown |
| Samsung S85H 55-Inch 4K OLED Smart TV (2026) | | Best Compact Gaming Pick | Screen size: 55 inches | Display and resolution: OLED, 4K | Refresh rate: 120 Hz | VIEW LATEST PRICE | See Our Full Breakdown |
| LG 77-Inch OLED evo AI 4K C6 Series Smart TV (2026, Renewed) |  | Best Large-Screen Cinema Pick | Condition: Renewed | Screen size: 77 inches | Display and resolution: OLED, 4K | VIEW LATEST PRICE | See Our Full Breakdown |
| LG 65-Inch OLED evo C6 4K Smart TV with webOS (2026) Bundle |  | Best Bundle for Gamers | Screen size: 65 inches | Display and resolution: OLED evo, 4K | Smart platform: webOS 26 | VIEW LATEST PRICE | See Our Full Breakdown |
| Samsung S85H 65-Inch 4K OLED Smart TV (2026) | | Best Mainstream Large-Screen Pick | Screen size: 65 inches | Display and resolution: OLED, 4K | Refresh rate: 120 Hz | VIEW LATEST PRICE | See Our Full Breakdown |
| Black Friday OLED TV deal | Screen size | Refresh rate | Processor | Display |
|---|---|---|---|---|
| Samsung 77-Inch S90H Series OL | 77 inches | 120Hz; up to 165Hz with PC | NQ4 AI Gen3 | OLED |
| LG 65-Inch OLED evo C5 Series | 65 inches | Native 120Hz; VRR up to 144Hz for PC gaming | α9 AI Processor Gen8 | OLED evo |
| LG 48-Inch Class B5 Series OLE | — | 60Hz | α7 AI Processor 4K Gen8 | OLED, self-lit pixels |
| LG 65-Inch B5 Series OLED 4K S | 65 inches | 120Hz | α8 AI Processor Gen2 | OLED |
| LG 42-Inch OLED evo AI 4K C6 S | 42 inches | 120Hz | α11 AI Processor 4K Gen3 | OLED |
| LG 55-Inch OLED evo C6 4K Smar | 55 inches | — | Alpha 11 AI Processor Gen 3 | OLED evo, 4K |
| Samsung 77-Inch S84F Series OL | 77 inches | 120 Hz | — | OLED, 4K |
| Sony BRAVIA 6 65-Inch 4K OLED | 65 inches | 120 Hz | — | OLED, 4K |
| Samsung S85H 48-Inch 4K OLED S | 48 inches | 120 Hz | NQ4 AI Gen2 | OLED, 4K |
| LG 55-Inch OLED evo C6 4K Smar | 55 inches | — | Alpha 11 AI Processor Gen 3 | OLED evo, 4K |
| Samsung S85H 55-Inch 4K OLED S | 55 inches | 120 Hz | NQ4 AI Gen2 | — |
| LG 77-Inch OLED evo AI 4K C6 S | 77 inches | — | — | — |
| LG 65-Inch OLED evo C6 4K Smar | 65 inches | Up to 165Hz | α11 AI Processor 4K Gen3 | — |
| Samsung S85H 65-Inch 4K OLED S | 65 inches | 120 Hz | NQ4 AI Gen2 | — |
More Details on Our Top Picks
Samsung 77-Inch S90H Series OLED 4K Smart TV (2026 Model)
For a Black Friday OLED deal aimed at a large living room, the 77-inch S90H makes its strongest case with size and reflection control. Its Glare Free technology is a useful distinction from the LG 65-Inch OLED evo C5, especially where windows or lamps often interrupt viewing. The NQ4 AI Gen3 processor also handles upscaling, helping lower-resolution streams look more at home on a 4K screen.
Gaming is another reason to choose it: console play gets a 120Hz refresh rate, while compatible PC setups can reach up to 165Hz with G-SYNC and FreeSync Premium Pro. That PC ceiling is not universal, though, and the TV’s 75.4-pound weight makes mounting a two-person job. Its 2.1-channel, 40W speakers add Dolby Atmos support, but buyers seeking fuller sound may still want separate audio. I’d rank it ahead of the smaller LG C5 for room-filling viewing, not for easy installation.
Pros:- 77-inch OLED panel delivers deep contrast across a large viewing area
- Glare Free technology reduces distracting reflections in brighter rooms
- Supports G-SYNC and FreeSync Premium Pro, with up to 165Hz for compatible PC gaming
- NQ4 AI Gen3 processing can improve the clarity of non-4K sources
Cons:- At 75.4 pounds, it is difficult to move or wall-mount without help
- The 165Hz maximum applies to compatible PC gaming, not every source
- Built-in 2.1-channel audio may not satisfy buyers seeking a more expansive sound system
Best for: Buyers furnishing a bright, spacious living room who want a large OLED for movies, sports, and compatible PC gaming
Not ideal for: Apartment dwellers or solo installers who need a lighter, easier-to-mount TV, and PC gamers without hardware that supports the 165Hz mode
- Screen size:77 inches
- Display:OLED
- Resolution:4K
- Refresh rate:120Hz; up to 165Hz with PC
- HDR format:HDR10+
- Processor:NQ4 AI Gen3
- Audio:2.1-channel, 40W; Dolby Atmos
- Weight:75.4 lb
Our verdict“Choose the S90H if a very large, reflection-resistant OLED matters more than easy installation or broad access to its highest gaming refresh rate.”
LG 65-Inch OLED evo C5 Series 4K Smart TV (OLED65C5PUA, 2025)
The 65-inch LG C5 is the most rounded pick here for buyers who split their time between films, streaming, and games. Its OLED evo panel pairs deep blacks with Dolby Vision and FILMMAKER MODE, giving movie viewers useful format and picture options that the Samsung S90H’s listed HDR10+ support does not match. The α9 AI Processor Gen8 and Brightness Booster are also intended to improve detail and brightness, while AI upscaling can help when the source is below 4K.
For gaming, the C5 brings four HDMI 2.1 inputs, a 0.1ms response time, and VRR up to 144Hz for PC play. That makes it a flexible desk or living-room display, though the 144Hz figure is specifically tied to PC gaming; native refresh is 120Hz. Compared with the 48-inch LG B5, this is a better fit for a shared viewing room, but it takes more space. I’d pick it for balanced use rather than for the largest screen or the most compact setup.
Pros:- OLED evo panel with Brightness Booster supports detailed, high-contrast viewing
- Dolby Vision, Dolby Atmos, and FILMMAKER MODE suit movie-focused setups
- Four HDMI 2.1 ports provide flexible connections for consoles and other devices
- 0.1ms response time and VRR up to 144Hz for compatible PC gaming
Cons:- The 144Hz VRR capability is specified for PC gaming
- AI upscaling results depend on the quality and resolution of the source
Best for: Households wanting one 65-inch OLED for films, streaming, and console or PC gaming, with Dolby Vision support
Not ideal for: Buyers seeking a compact bedroom or desktop screen, or PC gamers who expect 144Hz VRR from every connected source
- Screen size:65 inches
- Display:OLED evo
- Resolution:4K
- Processor:α9 AI Processor Gen8
- Refresh rate:Native 120Hz; VRR up to 144Hz for PC gaming
- Response time:0.1ms
- HDR format:Dolby Vision
- HDMI inputs:4 HDMI 2.1
- Smart platform:webOS 25
Our verdict“Pick the C5 if you want a versatile 65-inch OLED with strong movie-format support and gaming connections rather than a smaller, simpler set.”
LG 48-Inch Class B5 Series OLED AI 4K Smart TV (2025)
The 48-inch LG B5 brings OLED contrast to a bedroom, smaller apartment, or compact gaming area without demanding the wall space of the 65-inch LG B5. Self-lit pixels, 4K resolution, and Dolby Vision support give it the core picture features many buyers want for films and streaming. Its α7 AI Processor 4K Gen8 and webOS add processing and app access, making this a straightforward smaller-screen alternative to the more gaming-focused LG C5.
The main compromise is motion performance: the listed refresh rate is 60Hz, unlike the 120Hz LG 65-inch B5 or the 120Hz C5. That makes the B5 less suited to buyers prioritizing high-refresh gaming or especially smooth fast motion. The product data also gives conflicting screen-size measurements, so I’d confirm the exact dimensions before planning a close-fitting cabinet or wall mount. For a Black Friday OLED shortlist, this one makes most sense when screen size and room fit matter more than advanced gaming specs.
Pros:- 48-inch-class format suits smaller rooms better than the 65-inch LG B5
- Self-lit OLED pixels provide deep blacks and vivid color
- 4K resolution and Dolby Vision support suit movie and streaming use
- webOS provides access to streaming apps and smart features
Cons:- Listed 60Hz refresh rate is a step down from the 120Hz LG 65-inch B5 and C5
- Product information contains conflicting screen-size measurements
- The supplied specs do not identify HDMI 2.1 or advanced variable refresh support
Best for: Apartment residents, bedroom viewers, and console players who want OLED contrast in a smaller 48-inch-class screen
Not ideal for: Competitive gamers or sports viewers seeking a listed 120Hz refresh rate, and buyers who need unambiguous dimensions before installation
- Screen size class:48 inches
- Display:OLED, self-lit pixels
- Resolution:4K UHD
- Refresh rate:60Hz
- HDR formats:Dolby Vision, Dynamic Tone Mapping, HDR10, HDR10 Pro, HLG
- Processor:α7 AI Processor 4K Gen8
- Audio:2.2-channel, 40W; Dolby Atmos, Dolby Digital Plus, DTS
- Operating system:webOS
Our verdict“Choose the 48-inch B5 for a smaller room and OLED movie viewing, but skip it if high-refresh gaming is a priority.”
LG 65-Inch B5 Series OLED 4K Smart TV (2025)
The 65-inch LG B5 is the straightforward choice for buyers who want a full-size OLED and modern gaming support without stepping up to the LG C5’s OLED evo panel and α9 processor. It still brings 120Hz refresh, 0.1ms response time, and four HDMI 2.1 inputs, so connecting multiple consoles or a gaming PC is less of a compromise. G-SYNC, FreeSync Premium, and VRR support add flexibility for compatible hardware.
For films, Dolby Vision, Dolby Atmos, and FILMMAKER MODE cover the key viewing features, while the α8 AI Processor Gen2 adjusts picture and sound. Compared with the 48-inch LG B5, this version is better suited to a shared living room and faster gaming; compared with the C5, it gives up OLED evo and the stated Brightness Booster. The Black Friday case is its useful balance of size and features, not a claim that it matches the C5 in every picture-enhancement area. Streaming also depends on internet access, and some services require subscriptions.
Pros:- 65-inch OLED screen provides deep blacks and vivid color for shared viewing
- 120Hz refresh and 0.1ms response time support responsive gaming
- Four HDMI 2.1 inputs simplify connections for several gaming devices
- Dolby Vision, Dolby Atmos, and FILMMAKER MODE support movie viewing
Cons:- Does not list the C5’s OLED evo display or Brightness Booster
- Streaming services and LG Channels require an internet connection; some services also require subscriptions
- Some gaming features depend on compatible connected devices
Best for: Gamers and movie watchers who want a 65-inch OLED, multiple HDMI 2.1 connections, and 120Hz support without choosing the C5
Not ideal for: Viewers who prioritize the C5’s OLED evo panel and Brightness Booster, or households without reliable internet for smart-TV services
- Screen size:65 inches
- Display:OLED
- Resolution:4K
- Refresh rate:120Hz
- Processor:α8 AI Processor Gen2
- Response time:0.1ms
- HDMI inputs:4 HDMI 2.1
- Gaming features:NVIDIA G-SYNC, AMD FreeSync Premium, VRR
- Smart platform:LG webOS 24
Our verdict“Choose the 65-inch B5 if you want a gaming-ready OLED with broad HDMI connectivity and can forgo the C5’s OLED evo upgrades.”
LG 42-Inch OLED evo AI 4K C6 Series Smart TV
The 42-inch LG C6 is the compact pick for a desk, studio, or small bedroom where a larger screen would crowd the setup. Unlike the 48-inch LG B5, it pairs its smaller footprint with a listed 120Hz refresh rate and 0.1ms response time, making it the more appealing option here for fast gaming in close quarters. Dolby Vision, HDR10, and Filmmaker Mode also give movie viewers a useful range of picture options.
Its α11 AI Processor 4K Gen3 and webOS 26 put it above a bare-bones small TV, but the three HDMI ports offer less connection headroom than the four on both 65-inch LG models. Integrated audio is only 2.0-channel, so Dolby Atmos support should not be mistaken for a multi-speaker setup. At 42 inches, it also cannot replace the room-filling scale of the Samsung S90H. I’d choose it when space and high-refresh OLED gaming matter more than screen size or built-in audio breadth.
Pros:- Compact 42-inch size fits desks and smaller rooms more easily than the 48-inch LG B5
- 120Hz refresh rate and 0.1ms response time suit responsive gaming
- Dolby Vision, HDR10, and Filmmaker Mode support varied movie viewing
- Includes Wi-Fi, Bluetooth, three HDMI ports, and three USB ports
Cons:- Three HDMI ports provide less connection capacity than the 65-inch LG C5 and B5
- Integrated speakers are 2.0-channel despite Dolby Atmos support
- The 42-inch screen is too small for buyers seeking a large shared-room display
Best for: Desk gamers and small-room viewers who want a compact 4K OLED with 120Hz support and Dolby Vision
Not ideal for: Buyers furnishing a large living room, connecting more than three HDMI devices, or relying on TV speakers for expansive sound
- Screen size:42 inches
- Display:OLED
- Resolution:4K
- Refresh rate:120Hz
- HDR formats:HDR10, Dolby Vision, Hybrid Log Gamma
- Processor:α11 AI Processor 4K Gen3
- Audio:2.0-channel integrated speakers; Dolby Atmos
- HDMI ports:3
- Operating system:webOS 26
Our verdict“Pick the C6 for a compact gaming or bedroom setup that benefits from 120Hz OLED, and choose a larger model for shared viewing.”
LG 55-Inch OLED evo C6 4K Smart TV (2026)
For a Black Friday OLED shortlist, I’d put this 55-inch C6 near the top for buyers who want a strong balance of movie performance, gaming flexibility, and room-friendly size. Its OLED evo panel uses self-lit pixels for precise dark-scene contrast, while Brightness Booster and Dolby Vision add appeal for HDR films. Compared with the Samsung S84F 77-Inch OLED, it gives up screen size but adds Dolby Vision and a higher stated VRR ceiling for compatible PC gaming. Four HDMI 2.1 ports also leave room for multiple consoles and a gaming PC. The tradeoff is that its 165 Hz VRR mode requires compatible PC hardware; console players use the native 120 Hz panel. Smart features may also depend on an LG account, internet access, or subscriptions.
Pros:- Self-lit OLED pixels produce precise contrast and deep blacks.
- Dolby Vision and Dolby Atmos support compatible films and shows.
- Four HDMI 2.1 inputs accommodate several current gaming devices.
- VRR support up to 165 Hz suits compatible PC gaming setups.
Cons:- The 165 Hz VRR mode requires a compatible PC graphics card.
- Some streaming and smart features require an account, internet connection, or subscription.
- A 55-inch screen may feel small in a large viewing room compared with the 77-inch Samsung S84F.
Best for: Movie fans and console or PC gamers who want a versatile 55-inch OLED with Dolby Vision and several HDMI 2.1 connections.
Not ideal for: Buyers prioritizing a very large screen, or PC gamers without hardware that can use the 165 Hz VRR mode.
- Screen size:55 inches
- Display:OLED evo, 4K
- Processor:Alpha 11 AI Processor Gen 3
- Native refresh rate:120 Hz
- Maximum VRR:Up to 165 Hz
- Response time:0.1 ms
- HDMI inputs:4 HDMI 2.1
- HDR and audio:Dolby Vision, Dolby Atmos
- Smart platform:webOS 26
Our verdict“Choose this C6 for a balanced 55-inch OLED that pairs Dolby Vision viewing with broad gaming connectivity.”
Samsung 77-Inch S84F Series OLED 4K Smart TV (2025)
The S84F’s case is simple: it brings 77 inches of OLED to buyers who want a more immersive screen for films, sports, and shared viewing. Its 4K panel and AI upscaling can help compatible lower-resolution sources look sharper on the large display, while the 120 Hz refresh rate supports smooth motion for gaming and fast action. Against the 55-inch LG OLED evo C6, this Samsung gives you much more screen area, but it lacks the LG’s stated Dolby Vision support and 165 Hz PC VRR ceiling. Its HDR formats are HDR10 and HDR10+, so buyers with Dolby Vision-heavy libraries may prefer the LG or Sony BRAVIA 6. The large footprint also calls for a wide stand or wall space, and some smart services require a Samsung account and internet access.
Pros:- 77-inch OLED screen creates a more enveloping shared-viewing experience.
- AI upscaling can improve the presentation of compatible lower-resolution content.
- 120 Hz motion support suits sports and gaming.
- Four HDMI ports plus Wi-Fi, Ethernet, Bluetooth, and USB provide flexible connections.
Cons:- Its large size requires substantial room and furniture space.
- HDR support lists HDR10 and HDR10+, not Dolby Vision.
- Some Samsung smart services require an account and internet connection.
Best for: Households with a wide viewing area that want a large OLED for movies, sports, and casual gaming.
Not ideal for: Buyers with limited wall or stand space, or viewers who prioritize Dolby Vision support and advanced PC VRR features.
- Screen size:77 inches
- Display:OLED, 4K
- Refresh rate:120 Hz
- HDR formats:HDR10, HDR10+
- Motion enhancement:Motion Xcelerator 120Hz
- HDMI ports:4
- USB ports:2
- Smart features:Samsung Vision AI, web browser, Samsung TV Plus
- Dimensions:13 × 67.8 × 41.7 inches (D × W × H)
Our verdict“Pick the S84F if screen size matters more than Dolby Vision or the LG C6’s higher PC gaming VRR ceiling.”
Sony BRAVIA 6 65-Inch 4K OLED HDR Smart Google TV (K-65A60)
I’d favor the 65-inch BRAVIA 6 for viewers who want a mid-to-large OLED paired with broad format support and Google TV discovery. Dolby Vision, HDR10, and HLG cover a wider mix of HDR sources than the Samsung S84F’s listed HDR10 and HDR10+ formats, while Triluminos Pro targets natural-looking color. Its four HDMI 2.1-featured ports support 4K/120, VRR, and ALLM, making it more gaming-ready than a basic movie-focused set. Compared with the 55-inch LG C6, the Sony offers a larger screen and Google TV with Gemini, but the LG lists VRR up to 165 Hz for compatible PC play. The glossy finish can reflect windows and lamps, and the stand’s two positions offer only limited placement flexibility.
Pros:- Dolby Vision, HDR10, and HLG support a broad range of HDR sources.
- Triluminos Pro is designed for a wide range of natural-looking colors.
- Four HDMI 2.1-featured ports support 4K/120, VRR, and ALLM.
- Two-position stand can create clearance for a soundbar.
Cons:- Glossy screen finish may reflect windows or room lighting.
- Stand adjustment is limited to two positions.
- Its gaming VRR specification does not match the LG C6’s stated ceiling of up to 165 Hz.
Best for: Viewers who want a 65-inch OLED, Google TV voice-assisted discovery, and Dolby Vision support for compatible films.
Not ideal for: People placing a TV opposite bright windows, or PC gamers specifically seeking the LG C6’s stated 165 Hz VRR mode.
- Screen size:65 inches
- Display:OLED, 4K
- Refresh rate:120 Hz
- HDR formats:Dolby Vision, HDR10, HLG
- Color technology:Triluminos Pro
- Smart platform:Google TV with Gemini
- Gaming features:4K/120, VRR, ALLM, SBTM
- Audio formats:Dolby Atmos, DTS:X
- VESA mount:400 × 200 mm
Our verdict“Choose the BRAVIA 6 for a 65-inch Google TV OLED with Dolby Vision and versatile gaming connections, provided reflections are manageable.”
Samsung S85H 48-Inch 4K OLED Smart TV (2026)
Among these options, the 48-inch S85H is the most practical fit for a bedroom, smaller living room, or desk-adjacent gaming setup. Its 4K OLED panel and 120 Hz refresh rate bring the contrast and motion support of the larger TVs into a more manageable footprint. NVIDIA G-SYNC and AMD FreeSync Premium compatibility give PC and console players useful variable-refresh options, while four HDMI ports help avoid constant cable swapping. Compared with the 55-inch LG OLED evo C6, this Samsung is easier to place in a compact room, but the LG adds Dolby Vision and lists VRR up to 165 Hz for compatible PC systems. The S85H lists HDR10+ rather than Dolby Vision, and its gaming benefits depend on the connected source supporting them.
Pros:- 48-inch size fits compact rooms and desk-adjacent setups more easily than larger OLEDs.
- OLED pixels deliver deep blacks and strong scene contrast.
- 120 Hz gaming support includes NVIDIA G-SYNC and AMD FreeSync Premium compatibility.
- Four HDMI ports plus Wi-Fi, Bluetooth, Miracast, and AirPlay offer useful connectivity.
Cons:- The 48-inch screen is less suited to large rooms or group viewing than the 55-inch LG C6.
- HDR support lists HDR10+ but not Dolby Vision.
- Variable-refresh gaming depends on compatible source hardware.
Best for: Gamers furnishing a smaller room or desk setup who want a compact 4K OLED with 120 Hz and variable-refresh compatibility.
Not ideal for: Movie fans who want Dolby Vision, or buyers seeking a larger screen for group viewing.
- Screen size:48 inches
- Display:OLED, 4K
- Refresh rate:120 Hz
- HDR format:HDR10+
- Processor:NQ4 AI Gen2
- Gaming features:Motion Xcelerator 120Hz, NVIDIA G-SYNC, AMD FreeSync Premium
- HDMI ports:4
- Wireless connectivity:Wi-Fi, Bluetooth 5.3, Miracast, AirPlay
- VESA mount:300 × 200 mm
Our verdict“Choose the S85H if you need a compact OLED for gaming and can live without Dolby Vision or a larger screen.”
LG 55-Inch OLED evo C6 4K Smart TV (2026)
This second C6 listing makes sense for viewers who put film presentation and gaming versatility in the same shortlist. It shares the other 55-inch LG C6’s OLED evo panel, Alpha 11 AI Processor Gen 3, Dolby Vision, and four HDMI 2.1 inputs, while this product data specifically calls out Filmmaker Mode for a more cinema-oriented picture presentation. Against the 65-inch Sony BRAVIA 6, the LG is smaller but offers a stated 165 Hz VRR ceiling for compatible PCs; Sony counters with a larger screen and Google TV. The LG’s native refresh rate remains 120 Hz, so the higher VRR figure is not a reason to expect every source to run at 165 Hz. Smart services may also require an account, internet access, or subscriptions.
Pros:- Filmmaker Mode adds a cinema-oriented viewing option.
- OLED evo self-lit pixels provide deep blacks and precise contrast.
- Dolby Vision and Dolby Atmos support compatible movies and shows.
- Four HDMI 2.1 inputs and VRR support suit multi-device gaming setups.
Cons:- The screen is smaller than the 65-inch Sony BRAVIA 6.
- 165 Hz VRR requires a compatible PC graphics card; native refresh is 120 Hz.
- Some streaming and smart features require internet access, an LG account, or subscriptions.
Best for: Film fans who want Filmmaker Mode alongside Dolby Vision and a well-equipped gaming connection panel in a 55-inch TV.
Not ideal for: Buyers who need a 65-inch-or-larger screen, or PC gamers whose system cannot use the higher VRR mode.
- Screen size:55 inches
- Display:OLED evo, 4K
- Processor:Alpha 11 AI Processor Gen 3
- Native refresh rate:120 Hz
- Maximum VRR:Up to 165 Hz for compatible PC gaming
- Response time:0.1 ms
- Gaming compatibility:NVIDIA G-SYNC, AMD FreeSync Premium, VRR
- HDMI inputs:4 HDMI 2.1
- HDR, audio, and picture modes:Dolby Vision, Dolby Atmos, Filmmaker Mode
Our verdict“Pick this C6 if Filmmaker Mode and Dolby Vision matter more to you than the Sony BRAVIA 6’s larger screen.”
Samsung S85H 55-Inch 4K OLED Smart TV (2026)
For Black Friday OLED TV shoppers who want a capable gaming screen without moving up to a large panel, this 55-inch S85H is the more manageable Samsung choice. Its 120Hz refresh rate and support for G-SYNC and FreeSync Premium can help keep compatible gameplay smooth, while four HDMI ports leave room for a console, PC, and other devices. The NQ4 AI Gen2 processor also aims to sharpen detail and improve lower-resolution sources, a useful perk for mixed streaming and broadcast use.
Compared with the 65-inch Samsung S85H, this version takes up less wall space but gives up screen size and the larger model’s stated brightness figure. Its 1,200-nit maximum is listed, though actual results depend on content and conditions. I’d skip it if cinematic scale matters more than compact fit, or if your gaming hardware cannot use its adaptive-sync features.
Pros:- OLED pixels produce deep blacks and strong contrast.
- 120Hz refresh rate with G-SYNC and FreeSync Premium support for compatible devices.
- Four HDMI ports accommodate several connected sources.
- AI processing is designed to enhance detail and upscale lower-resolution content.
Cons:- The 55-inch screen offers less cinematic scale than the 65-inch Samsung S85H.
- Variable refresh rate features depend on compatible hardware and content.
- Picture results can vary with the source material.
Best for: Console and PC gamers who want a 55-inch OLED with 120Hz support, multiple HDMI connections, and a screen that fits a smaller living room.
Not ideal for: Buyers seeking a large, room-filling screen or those who expect G-SYNC and FreeSync benefits without compatible gaming hardware.
- Screen size:55 inches
- Display and resolution:OLED, 4K
- Refresh rate:120 Hz
- HDR format:HDR10+
- Maximum display brightness:1200 nits
- Processor:NQ4 AI Gen2
- Gaming support:Motion Xcelerator 120Hz, NVIDIA G-SYNC, AMD FreeSync Premium
- Ports:4 HDMI, 1 USB
- Wireless connectivity:Wi-Fi, Bluetooth 5.3, Miracast, AirPlay
Our verdict“Choose this S85H if you want a compact 120Hz OLED for compatible gaming, and choose the 65-inch version if screen size takes priority.”
LG 77-Inch OLED evo AI 4K C6 Series Smart TV (2026, Renewed)
The draw here is straightforward: a 77-inch OLED evo panel brings a more enveloping movie and sports experience than the 65-inch LG C6 bundle, while Dolby Vision, Dolby Atmos, and Filmmaker Mode support a cinema-minded setup. Its 120Hz display, 0.1ms response time, and adaptive-sync support also make it a large-screen gaming option. For Black Friday deal hunters, though, the word Renewed matters as much as the screen size: this set carries a 90-day limited warranty, not the longer reassurance many buyers want for a major TV.
Compared with the new LG 65-Inch OLED evo C6 bundle, this model gives you a bigger picture and Dolby Vision but lacks the listed 165Hz refresh claim and bundled protection plan. The product data also mentions 165Hz in its description while listing 120Hz in the specs, so I would treat 120Hz as the stated rate. Skip it if warranty length or a new-condition set is your priority.
Pros:- Large 77-inch OLED screen suits cinematic viewing and spacious rooms.
- Dolby Vision, Dolby Atmos, and Filmmaker Mode support movie-focused viewing.
- G-SYNC and FreeSync Premium support plus a 0.1ms response time suit compatible gaming.
- Four HDMI ports and webOS provide broad device and streaming connectivity.
Cons:- Renewed condition comes with a 90-day limited warranty.
- The listing conflicts on refresh rate: it mentions 165Hz in the description but specifies 120Hz.
- At 77 inches, it demands more room and careful wall-mount planning than the 65-inch LG C6 bundle.
Best for: Movie-focused buyers who want a 77-inch OLED with Dolby Vision and Atmos, and are comfortable purchasing a renewed TV with a 90-day limited warranty.
Not ideal for: Buyers who want a new-condition television, a longer warranty, or clearly specified high-refresh gaming beyond the listed 120Hz.
- Condition:Renewed
- Screen size:77 inches
- Display and resolution:OLED, 4K
- Listed refresh rate:120 Hz
- HDR and audio formats:Dolby Vision, Dolby Atmos
- Gaming features:NVIDIA G-SYNC, AMD FreeSync Premium, 0.1ms response time
- Connectivity:Wi-Fi, Bluetooth, Ethernet, RCA, USB
- HDMI ports:4
- Warranty:90-day limited warranty
Our verdict“Pick this renewed C6 for a large Dolby Vision movie screen if its short warranty and 120Hz listed refresh rate fit your expectations.”
LG 65-Inch OLED evo C6 4K Smart TV with webOS (2026) Bundle
This 65-inch C6 bundle is the most gaming-focused package in this group: the listing specifies up to 165Hz, a 0.1ms response time, VRR, and both G-SYNC and FreeSync Premium support. Those features are aimed at compatible gaming systems that can take advantage of fast refresh and adaptive sync; they are less persuasive if the TV will mainly show films and standard streaming. The bundle adds two HDMI cables, a setup guide, and a one-year extended protection plan, which makes it a more ready-to-set-up proposition than the standalone Samsung S85H models.
For movies, Dolby Vision, Dolby Atmos, and FILMMAKER MODE give it a broader cinema toolkit than those Samsungs’ listed HDR10+ support. The tradeoff is that the 165Hz figure is stated as “up to,” so actual performance depends on the source and setup. Buyers who don’t need the included extras may prefer a simpler TV-only option.
Pros:- Up to 165Hz refresh rate, 0.1ms response time, VRR, and adaptive-sync support target responsive gaming.
- Dolby Vision, Dolby Atmos, and FILMMAKER MODE support a cinema-oriented setup.
- α11 AI Processor 4K Gen3 and Brightness Booster are designed to improve picture detail and brightness.
- Bundle includes a one-year extended protection plan and two 6-foot HDMI cables.
Cons:- The 165Hz rate is listed as up to, so results depend on connected devices and content.
- Some smart features and streaming services require an internet connection.
- The bundled accessories may add little value for buyers who already have cables and setup support.
Best for: PC and console gamers seeking a 65-inch OLED with high-refresh gaming features, plus buyers who value bundled cables and an extended protection plan.
Not ideal for: Viewers who mainly watch films and streaming, do not have compatible high-refresh gaming hardware, or would rather avoid bundle accessories.
- Screen size:65 inches
- Display and resolution:OLED evo, 4K
- Smart platform:webOS 26
- Processor:α11 AI Processor 4K Gen3
- Refresh rate:Up to 165Hz
- Response time:0.1ms
- HDR and audio:Dolby Vision, Dolby Atmos
- Gaming features:G-SYNC Compatible, AMD FreeSync Premium, VRR, Game Dashboard, Game Optimizer
- Bundle:One-year extended protection plan, two 6-foot HDMI 2.0 cables, home theater beginner’s guide
Our verdict“Choose this C6 bundle if you can use its high-refresh gaming features and want the included protection plan and cables; otherwise, compare standalone OLED options.”
Samsung S85H 65-Inch 4K OLED Smart TV (2026)
The 65-inch S85H is the more balanced Samsung choice for buyers who want OLED contrast on a conventional living-room-sized screen without moving to a 77-inch set. Its 4K OLED panel, AI-based upscaling, and stated 1,300-nit maximum brightness make it a versatile pick for mixed viewing, while four HDMI ports and four USB ports offer room for connected devices. The 120Hz refresh rate and compatible G-SYNC or FreeSync Premium support also cover mainstream gaming needs.
Compared with the 55-inch Samsung S85H, this model offers more screen area and a higher listed maximum brightness, but it takes up more space and weighs 39.2 pounds. It uses HDR10+, unlike the LG C6 options’ Dolby Vision support, so buyers should weigh their preferred HDR format and content sources. This is a straightforward all-purpose pick, not the lineup’s high-refresh gaming specialist.
Pros:- 65-inch OLED panel provides deep blacks and strong contrast for films and shows.
- 120Hz refresh rate with G-SYNC and FreeSync Premium support for compatible gaming devices.
- AI picture processing and 4K upscaling are designed to improve lower-resolution sources.
- Four HDMI ports and four USB ports allow a broad range of connected devices.
Cons:- HDR10+ support may not suit buyers who prioritize Dolby Vision, as found on the LG C6 models.
- Larger dimensions and 39.2-pound weight require more space and mounting care than the 55-inch S85H.
- Adaptive-sync benefits depend on compatible hardware and content.
Best for: Living-room viewers who want a 65-inch OLED for films, streaming, and 120Hz gaming, with several HDMI and USB connections.
Not ideal for: Buyers who specifically want Dolby Vision, have limited space for a 65-inch screen, or need the LG C6 bundle’s listed 165Hz gaming rate.
- Screen size:65 inches
- Display and resolution:OLED, 4K
- Refresh rate:120 Hz
- HDR format:HDR10+
- Maximum display brightness:1300 nits
- Processor:NQ4 AI Gen2
- Gaming features:Motion Xcelerator 120Hz, NVIDIA G-SYNC, AMD FreeSync Premium
- Ports:4 HDMI, 4 USB
- Smart features:Built-in Alexa; Netflix, Amazon Prime Video, YouTube
Our verdict“Choose the 65-inch S85H for a versatile Samsung OLED with 120Hz gaming and ample ports, but favor an LG C6 if Dolby Vision or its listed 165Hz rate matters more.”
How We Picked
I compared these 14 listings around the decisions that shape a Black Friday OLED purchase: screen size, model year, product family, and configuration. A large screen can be a better fit for a spacious living room, while a 42- or 48-inch set may suit a desk, bedroom, or smaller viewing distance. Newer series can be attractive, but a later model year alone does not make a TV the better buy for every household.
The ranking gives priority to broadly useful choices with clear roles, then separates alternatives by size, series, and listing type. I treated duplicate sizes as separate only when the model family or package differs, and I flag renewed and bundle listings because their condition or included items can affect the purchase. Since Black Friday deal terms change, this guide ranks product fit rather than claiming one listing has the lowest price; compare the live listing details before checking out.
| Black Friday OLED TV deal | Display |
|---|---|
| Samsung 77-Inch S90H Series OL | OLED |
| LG 65-Inch OLED evo C5 Series | OLED evo |
| LG 48-Inch Class B5 Series OLE | OLED, self-lit pixels |
| LG 65-Inch B5 Series OLED 4K S | OLED |
| LG 42-Inch OLED evo AI 4K C6 S | OLED |
| LG 55-Inch OLED evo C6 4K Smar | OLED evo, 4K |
| Samsung 77-Inch S84F Series OL | OLED, 4K |
| Sony BRAVIA 6 65-Inch 4K OLED | OLED, 4K |
| Samsung S85H 48-Inch 4K OLED S | OLED, 4K |
| LG 55-Inch OLED evo C6 4K Smar | OLED evo, 4K |
| Samsung S85H 55-Inch 4K OLED S | — |
| LG 77-Inch OLED evo AI 4K C6 S | — |
| LG 65-Inch OLED evo C6 4K Smar | — |
| Samsung S85H 65-Inch 4K OLED S | — |
Factors to Consider When Choosing Black Friday OLED TV Deals
OLED deals are easiest to compare when I separate the TV itself from the sale listing. Use these factors to decide which compromises suit your room and how to judge a promotion without getting distracted by a model-year label or bundle.
Match screen size to your room, not just the deal
A larger diagonal can make films and games feel more immersive, but it also needs enough viewing distance and wall or stand space. The 77-inch options in this roundup suit buyers building a main-room setup, while the 42- and 48-inch models are more practical for bedrooms, desks, and compact rooms. Measure the space, including the stand footprint and clearance for cables, before choosing. A common mistake is treating a larger screen as an automatic upgrade when it may dominate a small room. If two sizes are both workable, compare the exact series and listing rather than paying for inches you will not value from your seat.
Compare generations without assuming newer is always better
This roundup spans 2025 models such as the LG B5 and C5 and 2026 models such as the LG C6 and Samsung S85H and S90H. A newer model year may be appealing if you want the latest generation, but it does not by itself settle which TV best suits your use. Look for a clear difference that matters to your setup, then compare that against the older model’s fit and the actual deal terms. Do not assume two TVs with similar names share the same hardware or feature set. Confirm the full series name and model number on the listing before comparing.
Choose a model family around your viewing habits
The product names here include LG B-series and C-series models alongside Samsung S-series options, so choosing by brand alone can hide meaningful lineup distinctions. Start with how you watch: streaming, broadcast TV, films, or console gaming may lead you to value different capabilities and controls. Check the manufacturer’s specifications for the exact model rather than carrying assumptions from another size or year in the same family. A model family that suits a living-room movie setup may not be the right choice for a secondary screen. When the listing does not make a feature clear, verify it before purchase instead of relying on the series name.
Check what the deal actually includes
Black Friday listings can differ through bundles, seller arrangements, and product condition, even when the TV name is similar. This matters especially for the LG C6 bundle and the renewed 77-inch LG C6 in this roundup. Read the included-items list, return terms, and warranty information; do not assume a bundle adds something useful or that a renewed set carries the same terms as a new one. Check who fulfills the order and whether the model number matches the product you intend to buy. A headline promotion is only useful if the package and purchase protections match your expectations.
Set your budget around the upgrade you will notice
Before comparing Black Friday offers, decide which improvement would change your daily viewing most: more screen area, a newer series, or a more suitable size for a secondary room. Then compare models that meet that need rather than moving up a tier because of a promotion. The lineup’s overlapping 55-inch C6 listings and multiple S85H sizes make exact listing checks especially useful. Include any stand, mounting, or accessory costs in your planning if they apply to your room. I would pay more only when the difference is useful to your setup, not simply because a model name sounds more premium.
Frequently Asked Questions
Should I choose a 2026 OLED model over a 2025 one during Black Friday?
Not automatically. The 2026 LG C6 and Samsung S85H or S90H listings may suit buyers who specifically want a newer series, while the 2025 LG B5 and C5 remain relevant choices if their size and features match your needs. Compare the full model number and manufacturer specifications rather than relying on the year alone. Also check the actual listing terms, since a newer label does not guarantee a better fit or package. Choose the generation that gives you a useful difference for the way you watch.
How do I choose between a 65-inch and 77-inch OLED?
Start with your viewing distance, room layout, and available wall or furniture space. The 77-inch Samsung options and renewed LG C6 are aimed at buyers who want a larger main-room screen, while the 65-inch choices are easier to place in more rooms. Measure the TV area and check the dimensions including the stand, not only the diagonal. If both sizes fit, decide whether the extra screen area is more valuable to you than comparing different model families. Avoid choosing the larger set just because it appears to be a stronger deal.
Is a renewed OLED TV a sensible Black Friday purchase?
It can be, but the decision depends on the condition and protections attached to the exact listing. The renewed 77-inch LG C6 should be checked for its stated condition, return window, warranty coverage, and included accessories before purchase. Compare those terms with a new TV rather than assuming the model name tells the whole story. If you prefer a straightforward purchase with clearly stated new-product terms, a new listing may be the safer fit. A renewed option makes more sense when you are comfortable with its stated condition and seller policy.
What should I verify when two listings have the same TV size and series?
Compare the complete model number, model year, seller, condition, and included items. This roundup has two 55-inch LG C6 listings, including one described as OLED evo, as well as a 65-inch C6 bundle, so listing details can distinguish products that look similar in a search result. Check whether accessories or services are included and whether they are useful to you. Review the return and warranty terms on each listing separately. Do not assume identical screen size and series wording mean the packages are interchangeable.
Should I buy a smaller OLED for a bedroom or a larger one for the living room?
Choose based on where the TV will be watched most and how far you will sit from it. The 42-inch LG C6 and 48-inch LG B5 or Samsung S85H give compact-room shoppers several options, while the 65- and 77-inch models suit larger spaces. A smaller set can be easier to place and may make more sense as a secondary TV; a larger screen can better fill a main viewing area if the room supports it. Measure your furniture and viewing distance before deciding. If you are buying a bedroom TV, do not pay for a larger size that crowds the room.
Conclusion
For most buyers, I’d start with the LG 65-inch C5 as the best overall balance in this lineup. The best value depends on the live listing: compare the 2025 LG B5 models with the 2026 Samsung S85H options at the size you need, then check condition and included items. For a best premium, large-screen direction, compare the 77-inch Samsung S90H with the other 77-inch choices, keeping model year and listing type in view. Beginners who want a straightforward size and series comparison can start with a new 65-inch listing and verify the full model number before buying. For compact rooms, look at the 42- and 48-inch models; for bundle shoppers, inspect the LG C6 package contents, and for renewed-TV shoppers, read the condition and return terms closely.
